Brand: Chevrolet

Project

Chevrolet | China

Service

Creative Concept | Design

Digital Transformation

Construction

Implementation

Agency

Uniplan

Chevrolet booth design concept delivering the brand message ‘Find New Roads’.

Working with Chevrolet’s Global Brand Architecture by evolving the T shape stage and video content which resembles a theatre with the FNR concept car at the center. The Chevy Tech interactive area is designed for visitors to experience Chevrolet technology, stunning design and latest innovations.