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Brand: Chevrolet
Project
Chevrolet | China
Service
Creative Concept | Design
Digital Transformation
Construction
Implementation
Agency
Uniplan
Chevrolet booth design concept delivering the brand message ‘Find New Roads’.
Working with Chevrolet’s Global Brand Architecture by evolving the T shape stage and video content which resembles a theatre with the FNR concept car at the center. The Chevy Tech interactive area is designed for visitors to experience Chevrolet technology, stunning design and latest innovations.
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