Brand: Chevrolet

Project

Chevrolet | China

Service

Creative Concept | Design

Digital Transformation

Construction

Implementation

Agency

Uniplan

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Chevrolet booth design concept delivering the brand message ‘Find New Roads’.

Working with Chevrolet’s Global Brand Architecture by evolving the T shape stage and video content which resembles a theatre with the FNR concept car at the center. The Chevy Tech interactive area is designed for visitors to experience Chevrolet technology, stunning design and latest innovations.